AREWA24 announces the launch of a new drama, cinema division

Mary Nnah

AREWA24, the leading Hausa-language family entertainment and lifestyle television channel with a production studio in Nigeria and West Africa, announces the launch of its new Original Drama and Film division.

The company’s new production division will develop scripts and produce a slate of new drama series and original feature films, telling authentic African stories from Northern Nigeria and West Africa in the Hausa language and basic English. .

AREWA24’s production studios are already producing and broadcasting the two most popular and highest rated Hausa language drama series in Northern Nigeria and West Africa, “Dadin Kowa”, which is in its 25th season, and the channel’s hit political thriller, “Kwana Casa’in” (“90 Days”), which just wrapped production on Season 7. Several new original drama series are currently in development, and the company will launch its first feature film originally produced in Q4 2022.

Speaking recently on the new development, AREWA24 CEO Jacob Arback said, “We are now positioned to be a major pan-African producer of scripted and authentic African content – ​​for Nigeria, for Africa and for Africans. Western viewers who are becoming more and more numerous. exposed to the unique and compelling stories told in high quality dramas and films from the continent.

With the creation of this new Original Drama and Film division, AREWA24 will draw on its own production resources and expertise, and seek to partner with the best creative talent around the world and with the world’s leading streaming services, to develop and produce an expanding slate of scripted narrative content.